‘Typography can be creative’ article – Canadian Art, Carl Dair, 1948

Although Carl Dair designed the five pages of this article he was somewhat limited in having to use the Linotype faces the magazine used. Linotype’s version of Futura was called Spartan and was almost identical to Monotype’s 20th Century which Dair often used.

Type texture is a page from Carl Dair’s Type Talks, which had been published the same year for the E. B. Eddy Company. The periodical here and now is a small literary magazine by designer Paul Arthur and was considered quite typographically sophisticated in its day. Aujourd’hui is a modern cover design by an unnamed design student in Montreal.

The cover and double page spread, at the top of the page on the left, is from a book designed by Jean Simard. At the bottom of the page are two exercises from Carl Dair’s classes at the School of Art and Design, Art association of Montreal. Dair also mentions the organization of a Saturday morning typographic study group in Montreal. The Roloff Beny page on the right is not part of Dair’s article.